The Experience Team: “Tall, Smart, Well-Educated People” *

* Hey, we didn’t say it — Auburn Montgomery’s Tyler Peterson did!

Two Southern guys who ran visit programs at their alma maters (Jeff at Lee College, Trent at Elon University) met at a campus visit session at SACAC in 2003. They stayed in touch and eventually wrote a business plan for a campus visit consulting firm. With that, an idea was born.

Trent decided to accept a position as a corporate consultant while Jeff took the idea to Brian Niles, who invited him to “come do it at TargetX.”

Two years later, Trent decided to return to higher education and the timing was finally right. He joined Jeff and the “Experience Team” as we know it was official.

Fast forward to 2012, Jeff and Trent are spending more and more time on campuses across the nation. To help implement the team’s ideas and initiatives, Emily Welsh, Experience Evaluator, has joined the team. Emily provides another unique
perspective on connecting today’s college students to institutions. As the Experience Team sets out to explore campuses across the country, Celesta Brown, a Seth Godin junkie and freelance writer and editor, helps keep them grounded as the Experience Expediter.

Hundreds of campus visits and thousands of frequent-flier miles later, the team is changing the campus visit — one campus at a time.