Five Major Benefits of CRM That Empower Community Colleges
Community colleges play a critical role in higher education for over half of today’s post-secondary students. These institutions…
Recruitment & Enrollment
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So You’re New to Strategic Enrollment Management
When I was in kindergarten, one of our art projects was to paint a self-portrait of ourselves as…
Data-Driven Decision Making at Western Connecticut State University
For the past few years, Western Connecticut State University has leveraged the TargetX CRM to engage with and…
Adapt or Die: Why Prescriptive Analytics is So Important to Your Future Data & Analytics Strategy
By: Dave Babst, VP of Marketing & Customer Success at Othot If there’s one thing to glean from…
5 Metrics That Matter When Texting Students
By: Greg Bauch, Copywriter at Mongoose Research Engagement and behavior can tell you if your texting campaigns are…
Giving Students the ‘Warm and Fuzzies’ On and Off Campus
By: Damian Salonick During my time as an undergrad (I promise it wasn’t that long ago!), my extracurriculars…
Student Journeys & Student Success: Assessing Your Engagement Across the Student Lifecycle
Sometimes, as student services professionals, we can get so caught up in day-to-day work that we forget to…
2019 Adult StudentsTALK™ Survey: Main Themes and Key Takeaways
Let’s face it — adult and “nontraditional” student populations are becoming more and more important on college campuses…
What’s So Special About Business Schools Anyway?
Before I left Graduate Management Education (GME) earlier this year, I started tracking how many vendors would contact…
Innovation Inspiration: Worcester Polytechnic Institute
This is the second installment of our “Innovation Inspiration” series (you can check out the article on Babson…