TargetX Blog
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What Enrollment Managers Need To Know About First-Generation College Students
First-generation college students are a growing population. Approximately 1 in 3 college students today are first-generation, and one-quarter are classified as both first generation and low income students.
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Michael Stoner’s 5 Tips To Improve Your Enrollment Marketing & Communications
Nearly all of mStoner’s consulting engagements begin with developing an experience map focusing on a challenge a client is facing. Not surprisingly, many institutions want to explore the experiences prospective students have in exploring a college and choosing to apply…
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Student Sentiment Toward Social Channels Will Transform Your Admissions Marketing Strategy [Infographic]
The landscape is rapidly evolving with respect to how colleges and universities use data, analytics, and social media to find, engage, and convert their prospective students. In the early days of social media, building an online following was “free.” Now,…
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To Inquiry & Beyond: Enhancing The Digital Student Experience
We’re all aware of the increased competition to attract and engage students in higher education today. Luckily, there are ways for schools to break through the noise and meet the evolving needs of students. The institutions that are making conscious…
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Community Colleges and Their Important Role in Workforce Development
By: Joshua S. Schwartz, Ed. D., P.M.P.
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Why Mobile Matters – Creating a Seamless Student Experience [Infographic]
It’s no secret that the market for prospective students is more competitive than ever. There are so many different factors affecting college enrollment today — nontraditional students seeking flexible programs to study part-time while working full-time, an increase in diverse…
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Conversations in Continuing Ed; What I Learned From My Brother Who’s Been There
Most of my career was spent preaching the value of, “liberal arts education for all,” while recruiting for my alma mater. Like many, I believe values such as critical thinking, inclusion, and effective communication are the bedrock of our democracy,…
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