TargetX Blog

With the recent shift to remote work, many institutions are scrambling to get employees up and running in what is truly an unprecedented situation. If you’re left wondering how to make sense of this new normal, don’t worry, you’re definitely…

As an adjunct professor, as news of the coronavirus (COVID-19) began to hit the United States over the last few weeks, I kept thinking, “Colleges and Universities are going to have to make some important decisions.” As March started, news…

As an event planner and someone who once ran campus Open House and Accepted Student Days, I know firsthand how critical events are to your enrollment strategy, and how much cancelling an event can impact your goals. While there’s still…

Most of us have read or heard about the Tower of Babel, and the Babylonians’ lofty intentions of building a tower to heaven. Those intentions were never realized because God created multiple, diverse languages so the workers could no longer…

It’s the week after the week-long Achieving the Dream Conference in National Harbor, Maryland, and I’m back in TargetX’s Philadelphia office, reflecting on the experience. Over 2,200 attendees were at the Community College focused, DREAM 2020 conference from across the…

Student services professionals often fall into a trap. They see the pain points they’d like to improve upon, and develop some focused practices to try and improve in that area. They then evaluate their success based on how well they…

TargetX has been serving college and university enrollment offices for over 20 years. Today, we’re known as a market-leading recruitment, admissions, and student success solution built on the Salesforce platform, but our technology wasn’t always built on Salesforce. Like most…

Last week, our CEO, Sasha Peterson, sat down for a conversation with Zach Busekrus of the Enrollify Podcast to discuss the myth of the student lifecycle. The higher ed industry has been throwing around buzzwords like “student lifecycle” and “from…

In case you missed it, yesterday kicked off one of the most exciting times of the year here at TargetX: Summit registration season! This year we’re bringing the magic as we head to the Disneyland Hotel in Anaheim, CA from…

Embarking on a website project can seem like a daunting task. They’re constantly changing, expensive, and are saddled with the huge obligation of recruiting students to your institution. While many community colleges might feel they need a facelift, getting started…